By Nathan Hangen, follow him @nhangen.
Once upon a time, Twitter was an innocent and casual place to hang out. Everyone was positive and was nearly over-interested in what everyone had to say. However, now that the initial “buzz has worn off and people are realizing how difficult it can be to manage thousands of follows and followers, the interaction has been reduced to tightly knit groups of key players and in turn leaves many people without the friends they once had. Sure, everyone has a base of friends, followers, and fans that they can rely on to spur conversation and reply to their requests, but overall it has become increasingly difficult to stand out in the crowd. Since getting noticed is one of the crucial aspects of getting more “legit” followers and building a following that converts into blog readers, buyers, and fans, finding ways to get noticed is extremely important.
The simple methods, like RT’ing, offering contests, quoting, and recommending friends for #followfriday no longer have the power they once did. Although those staples are still great ways to increase your influence, if you really want to get noticed on Twitter you’ll have to find other ways to create buzz and show up on the radar. (more…)
I like to compare Twitter to a new relationship. At first, you are interested, but your guard is up. However, as time goes by, you find yourself spending more and more time together until the relationship blossoms and takes on a life of its own. Twitter has a great way of pulling you in like this in a way that no other social network can. Everyone seems warm and friendly and you quickly find that you can take your guard down and start talking with people from all over the world as if they were a guest in your home.