Comments on: Do’s and Don’ts of Twitter Contests — The Moonfruits and the non

By: Justin

Justin — Wed, 20 Oct 2010 21:08:46 +0000

#2 – Sometimes the prize value has nothing to do with the success of a giveaway. Here are two examples:

http://tweetswin.com/results/551/ – a jar of jam, less than a day, 23 entries and 12 new followers.

http://tweetswin.com/results/398 – $3 poster, 124 entries, over 200 followers gained.

So for #1 – You can also list your Twitter contest or giveaway on a site like http://www.tweetswin.com for free, and gain access to the 8,000 followers participating there.

By: You're Welcome Cards

You're Welcome Cards — Thu, 24 Dec 2009 22:47:42 +0000

Great post! I’ve run multiple contests & giveaways since joining twitter, all with the same prize, a set of You’re Welcome Cards. I’d have to say that #1 is the most important. If you get the right follower (or group of followers) to retweet your contest, you’re far more likely to get more tweets, retweets and followers. Obviously #2 can also play a huge factor in getting the contest to spread, as if I were giving away a MacBook Air or some large prize, I can almost guarantee that I would have gained more followers than I have in giving away You’re Welcome Cards. All in all though, Twitter has given us a great new outlet to get the word out about our cards, and more than anything, we’ve gotten a very good response thus far!

By: Kristofor Lawson

Kristofor Lawson — Mon, 21 Dec 2009 12:29:06 +0000

Good advice. I have just listed my own competition but on the advice of another blogger I decided to ask people to not only follow my twitter account but to sign up to my newsletter and leave a comment. The prize would be a DSLR camera if I can get my follower count over 30,000.

It might prove to not be a successful competition, which I am perfectly OK with, but I think it will be interesting to see just how much you can ask people to do depending on what is at stake. If I don’t get 30,000 followers I will still be giving away prizes. they just wont be as big. I figure it as an incentive for people to tweet about my competition.

You can see the comp at http://ow.ly/Obs1

By: Jenni

Jenni — Thu, 17 Dec 2009 17:08:41 +0000

I completely agree with #3. I’ve seen Twitter contests that direct you to a link, which asks that you retweet, follow, blog, comment, etc. in order to register. While in some cases, this gives you a better “chance” of winning, I think Moonfruit asking for users to include #moonfruit on any and all tweets was genius. This way, users are still using Twitter as they normally would, but just adding an additional 10 characters, in hopes of winning a Macbook. Seems like a no-brainer to me.

By: Len Kendall

Len Kendall — Thu, 17 Dec 2009 16:04:54 +0000

In regards to number 3, I’ll say this only works realistically if you have a small brand. Fortune 500 companies will rarely go about a contest so simply whether on Twitter or other social networks because it makes them too open to lawsuits. In theory, you’re right, simple is better, but unfortunately our legal system doesn’t encourage this.

By: Jordan Cooper

Jordan Cooper — Thu, 17 Dec 2009 15:20:44 +0000

While I do agree that these types of Twitter contests (when done well) can see your follower count go dramatically up… at what point do you consider the fact that you’re inspiring your followers to overload their streams?

Twitter contests are great when you’re *in* it or running it… but for the people who aren’t and don’t care – sometimes it can be an awful headache!

By: Neus Lorenzo

Neus Lorenzo — Thu, 17 Dec 2009 15:09:14 +0000

Thanks for your reflexions!
I would add another isue to be sonsidered:
-Be honest on your offers/information/links

I am still receiving tweets that seem to be offering links to posts and Webs of education, debates or political news…
But they direct you to a commercial page, to an account in Amazone or to pages with horoscopes!! >:-(