Managing Multiple Twitter Accounts Is Easier Than You Think

Splitweet review by Jason Drohn – Follow him @jasondrohn

two-bluebirdsWho says you can only have one Twitter account? You have (at least) two emails, don’t you? One for work and one for your personal stuff? Or phone numbers – one for the office and one for you cell? Why not have two Twitter ID’s?

As Twitter continues to grow, more and more people will find a need for multiple handles.  Usually, it’s a case where your mom doesn’t care about what’s going on in the tech world. She does want to see the photos of your kids on Flickr, though!

Desktop Applications Don’t Cut It

Multiple Twitter accounts poses a problem, doesn’t it? Most of the desktop Twitter applications allow just one profile. You could log in and out of your various profiles all day – but who wants to do that? Splitweet has the answer.

Splitweet is a Twitter multi account manager that lets you do all the normal stuff like monitor your Twitter feeds, send replies and send direct messages. The difference is you can do it for multiple accounts!

Color Coded, Multi Twitter Feed Awesomeness

Once you set up your account, all you need to do is add your Twitter credentials in the ‘Twitter accounts’ tab. Then, just write your tweet and check the accounts you want the message to go to.  Hit ‘Tweet it’ and the update is off!

Monitoring your feeds is just as easy. Splitweet color codes the accounts. In my profile, @jasondrohn is green while @axiium is blue. Every time a new tweet comes in, the color comes up to identify where it’s from.

Behind Curtain #3 – Brand Monitoring!

As an added bonus, Splitweet offers brand monitoring. Just specify the keyword that you want tracked, such as ‘Twitip,’ and you’ll be notified every time the word is mentioned on Twitter. I’ve used it to monitor some client projects and my own blogs and it works really well.

Brand monitoring is great for the business user as well. Just add your services or your products to Splitweet and let it keep track of what people think of them!

Yes, There Are A Couple Downsides…

The downside to Splitweet – it’s only available online. There isn’t a desktop app available yet. If you’re anything like me, this can be a pain. I am a Firefox tab fiend, usually averaging about 14 open tabs. One tends to get lost pretty quickly!

Additionally, a browser window is slow to update  Splitweet uses AJAX and it uses it pretty well.  I’m just used to having tabs like TweetDeck or Twhirl guide me though Twitter conversations.  Nothing major – just a personal preference.

Ultimately, It’s A Great Tool

Splitweet is great for people managing multiple accounts as long as they don’t mind interacting through a browser window. Conversations are pretty fluid and Tweets are well marked. I am personally addicted to desktop apps, though.

I fully expect a few of those applications to adopt the multi-Twitter account functionality soon enough. I do hope Splitweet gets something into beta before long, though.

Do you have two (or more) accounts?  How do you manage them currently?

[image by Kaitlyn698]


  • May 30, 2009

    Sounds awesome. I’m currently using Seismic Desktop which I like better than TweetDeck. I do love that it’s a desktop app though. I’d have trouble going back to using Twitter online.

  • May 30, 2009

    Actually Twhirl is great to use for multiple accounts. You can open up a different app window with each twitter user name. I prefer Tweetdeck for an overall experience, but sometimes when I have a need for more than one open at a time, I can do it quickly and easily through Twhirl. But you’re right, there are other web based options too.

  • May 30, 2009

    I use Seesmic Desktop to manage my multiple twitter accounts. There are quite a few twitter apps apart from Splitweet that offer multiple account support, you can have a look at them here.

  • May 30, 2009

    I may give this a try. I currently use two separate Twitter accounts; one for personal use and the other strictly to help enhance my baseball blog. What I do now is use Tweetdeck for my personal Twitter account and use the left sidebar in Flock for my blog-specific Twitter account. It works for me, especially with Flock’s latest updates to enhance Twitter (and Facebook) usability.

  • May 30, 2009

    It sounds great if they’d make it into a desktop application. Like you, I’d rather not switch back and forth between tabs to know what’s happening on Twitter. I’m using Twhirl and thankfully have the luxury of a second monitor to house my Outlook and 2 or 3 open Twhirl windows. I keep them rather small and have the notification sound turned off so as not to be too much of a distraction.

  • May 30, 2009

    Tweetie is a desktop app for mac that does as many profiles as you need. has saved search features that you can set for keywords and hash tags, awesome shortcuts for power users etc. I couldnt live without it.

  • May 30, 2009

    I use Tweetie at home on my Mac, and Seesmic Desktop on my PC at work. Two completely different apps, but do a good job of managing multiple accounts. The only time I ever do anything Twitter-related in a browser, it’s administrative.

  • May 30, 2009

    I don’t like desktop applications too much. I really enjoy HootSuite because they let you have multiple Twitter accounts AND multiple adminstrators

  • May 30, 2009

    Holy cow, this is incredible and intuitive. What’s the catch?

  • May 30, 2009

    I tried Hoot for a few minutes last night before heading to bed, so I can’t really say any more other than it exists.

    I’m downloading Tweetie right now. Looks very promising.

  • May 30, 2009

    @Sean – I haven’t used Seesmic Desktop yet. I use Twhirl because of the integration and Tweetdeck here and there. Splitweet is nice for multiple profiles, but I generally have TD and Twh open on a side monitor.

    @David – That sounds like an awesome app. I might have to pick up a mac! Right now, I am pretty big into Ubuntu which supports all the Adobe Air apps..

  • May 30, 2009

    @Shelby – multiple admins is awesome! Especially for small businesses who really only need one presence on Twitter!

    @Marcus – no catch!

  • May 30, 2009

    I’ve been using Nambu, a desktop client that looks like Mac apps. It’s easy to twitter as either acct and to follow both. It’s in Beta. I’m going to try Splitweet and compare.

  • May 30, 2009

    @Nancy – that’s awesome. Let me know either here or @jasondrohn.

  • May 30, 2009

    I have been using Nambu in the last couple of weeks or so, and are overall happy with it. It handles (of course) multiple accounts, allows for people grouping, separates @ replies and DMs (which it has a counter for). Can be viewed in multiple columns view and also sidebar-based. As for the interface, it surely is nicer to the eye than Seesmic desktop.

  • May 30, 2009

    I actually prefer the online aspect. Get stuff off my computer! I’ll check it out…

  • May 30, 2009

    One thought is to use Google Chrome to create a desktop application shortcut so you can use it as a stand-alone application rather than lose it in your browser tabs.

  • May 30, 2009

    Did no one notice this article called the search function BRAND MONITORING! I use twitter to know what people are thinking, not what brands are doing! We all know they are establishing a twitter presence, but seriously. . . a search engine that specifically promotes its ability to promote brands is surely doing something on the side to make money out of my usage pattern info. Not sold on this, no matter how easy it makes having two twitter accounts!

  • May 30, 2009

    I actually just use Twirl at the moment. I’ve tried other desktop applications, but Twirl seems to work best for me. The separate windows for each account means I don’t screw up and post the wrong material to the wrong twitter account. My mom might not mind hearing about my websites, but it’s unlikely my romance reading buddies want to hear about my science fiction fan sites!

  • May 30, 2009

    I haven’t been that impressed with Splitweet, because it’s missing so much of the functionality I love about TweetDeck (easy URL shortening, TwitPic uploads, column options for groups, etc.). The downside to desktop apps is the need to duplicate customization for separate desktops, such as my home computer running TweetDeck and my work computer running TweetDeck.

    I manage a personal account and a work account, so I can do the personal account through TweetDeck and work account via web. I never have the need to cross-post the same tweet to both. I do wish TweetDeck would integrate multiple accounts or Splitweet would add some feature enhancements though.

  • May 30, 2009

    Nicole – it’s for monitoring YOUR OWN BRAND. Your name alone can be “your brand”… and brand monitoring is tracking what people say about you, your company, and your personal “brand”.

    It’s not an entirely new concept, in the world of social networking and “web 2.0″ but it can be difficult to understand when you’re thinking more in terms of products, as opposed to branding.

  • May 30, 2009

    With multiple accounts comes heightened risk. Remember that there are no secrets online. Maintaining personal and professional email accounts is easy. Maintaining separate personal and professional identities online is extremely challenging. The old adage of “Don’t say anything you wouldn’t want published on the front page of the newspaper” applies to online profiles (except we should likely substitute “Google” for “Newspaper”).

  • May 30, 2009

    This sounds fantastic. I’ve been looking everywhere for something like you describe, Jason. I’m going to be giving this a try for sure. Thank you!

  • May 30, 2009

    @Lara – yep, brands can be as simple as your own name. Splitweet does the monitoring really well. TweetLater has a similar service. has an entire software platform dedicated to monitoring brands in social media!

    @Brad – no problem! Glad to be able to help a fellow web strategist :0)

  • May 30, 2009

    This is perfect. I use FB for personal and Twitter for business. Now I can do everything on Twitter. Cool! Thanks:)

  • May 30, 2009

    @debohobo I have been doing that more too – Facebook for personal and some product/service related announcements. My friends and family on Facebook make fun of my when they see all sorts of status updates starting with RT and @username!

  • May 30, 2009

    I’ve got 2 accounts. One of them is a “normal” account (1winedude), the other I use for wine tasting notes and it’s “broadcast only” (1winedudereview).

    And I *suck* at managing them both!

    I’d love to have my 1winedude account automatically retweet the posts from the 1winedudereview account – any ideas?


  • May 30, 2009

    Interesting, I’m using HootSuite right now to manage my Twitter accounts and I like the feed integration. I was having a lot of issues with Twitterfeed to feed my blog to my twitter account. The only issue I have is sometimes HootSuite hangs up when shortening a URL, so I keep TweetDeck on my PC as a backup for my main account. I like the idea of having the search/brand monitoring function integrated like that. I don’t mind browser based apps, since they are available everywhere, even when I don’t have my laptop with me. I really did Tweetie for my iPhone and am hopefully making the switch to a Mac soon, as my PC is on its last legs.

  • May 30, 2009

    Very nice. I have been thinking about setting up different Twitter, Digg, Facebook, etc accounts for each website. This app looks like it could help.

  • May 30, 2009

    Well you can do that on Twhirl, SeesmicDesktop and PeopleBrowsr, so I do not see the point of spending more time on another platform, except if you can prove it is better.

  • May 31, 2009

    Thanks for sharing this, Jason. I’ve been using successfully to manage multiple Twitter accounts, but I’ll certainly look into Splitweet. The only thing about Hootsuite that I find cumbersome is finding and following new tweeps. Am interested to learn whether Splitweet makes this easier.

    @bloggingbistro (business)
    @adoptionexpert (personal/ministry)
    Yes, I have multiple personalities!

  • June 1, 2009

    I have found hootsuite to be a solid web app to manage multiple accounts. I like the tracking that I can do on clicked links in my tweets when I use their tiny url shrinker. I also like their Hootlet browser tool that lets me easily post things. I’m open to other options if something does allow me to view and add other tweeps easier.

  • June 3, 2009

    Hi good pots. In my case i have 3 acconuts one personal and one for each one of my blogs. in my case i use Twhirl adn its make its posible to long on several or account not only one, and each one whit his how windows to reaconice them, i lov eit and its great work for me.

    I think it would be great if Twhirl would alow we user to select if we want oar tweets in the same window or separeted. that would be great on it.

    thank you for the post.

  • June 5, 2009

    I have 5 different names for different purposes. I use hootsuite and sessmic desktop to manage all of them. It seems to work well so far. Split Tweet looks neat as well.

  • June 14, 2009

    As a workaround for those who want a desktop solution for web apps, there is a workaround. I installed the Prism for Firefox addon. Once installed, if you click on the Tools menu and select “Convert Website to Application” it will turn just about any web app into a desktop app. So you can have Splitweet and/or HootSuite as an application if that’s what you prefer

  • October 17, 2009

    Like the many (online)apps I have tried this one has nu user management. But none of the apps do, I wonder why that is?

    Imagine you have 3 twitter accounts, one for each brand. Every day a few people start following one of those accounts. Twitter sends out an e-mail every time someone follows you. So far so good. All apps will let you read, respond, search … through different accounts. But none will tell you that there are new followers that you may want to follow back.

    So, what happens is that I have to first open my e-mail and check who’s following. Then I click on the link. It opens in twitter, but it opens with the account credentials that I uses the last time I logged in to twitter and I can’t see which credentials are used. SO I need to sing out and sign back in using the credentials of the account which the new follower is following. Then I can click on follow.

    In the beginning I followed the wrong people from the wrong accounts, because I forgot to sign out and the e-mail opened in the wrong twitter account. It was a mess. I don’t understand why it seems I am the only one to find this troublesome.

    Long story. Short question: guess: What is a solution to this mess?

  • August 17, 2010

    There are a lot of multiple Twitter account management apps out there, unfortunately, the best one (in my opinion, Hootsuite) is wanting to charge money to manage more than 5 social sites.

    Then there is Peoplebrowsr, but it has too many functions that unless you have a supercomputer, it slows you down.

    Splitweet has the brand watching function down, but other than that it sucks.

    All the others have their strengths and weaknesses, but Hootsuite is just the alaround best; it can handle as many Twitter accounts as you want , plus Facebook, Facebook Pages, MySpace, LinkedIn, Foursquare and I just wish I wasn’t on such a shoestring budget, because it would be the first and only social media service I would pay for.

  • August 17, 2010

    Managing Multiple Twitter Accounts may be Easier Than Many People Think, but the Answer is definately not Splitweet!

    The only good trhing about Splitweet is the brand watching feature, but other than that you are much better off with Hootsuite, Peoplebrowsr, Seemstic or even Tweetdeck.

  • August 28, 2010

    Just tested the Splitweet program. Not up to my expectation :( Now have to keep looking again

  • August 30, 2010

    This is an awesome application
    i liked it
    i manage 5 accs with it now

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