Twitip

Photosharing on Twitter has historically been left up to sites like Yfrog and Twitpic, and according to news posted very late last night on TechCruch, 3rd party photosharing is about to become a thing of the past.

Twitter has been spending money left and right, and it seems that every time we turn around, they’re doing something to demolish what people have been used to. Their reasoning, they claim, is that they’re working to “avoid having the user stream disrupted”. Personally, I think it’s because they would rather make the money from advertising themselves, and not allow others to gain financially from the use of their API. They’ve got to pay back their investors somehow… right? (more…)

Friday, March 11, 2011 was a black day in Twitter history.  On that day, Twitter announced that they don’t want anyone to make any more third-party Twitter clients. While Twitter didn’t say that there couldn’t be any more clients using the Twitter platform (some services would be grandfathered in and all would have to follow a strict code of conduct), but as far as Twitter’s massive eco-system of third-party developers are concerned, the announcement was essentially a cease and desist order.

I’ve previously written about Twitter’s behavior towards its third-party developers and the risks they’re taking if they focus only on developing Twitter-based tools (See Twitter Commits Suicide and Twipocalypse Now). The bottom line is that building a business that is entirely dependent on a single partner isn’t a safe model to follow. (more…)

So you’re a student in a college and you’ve picked up Twitter like everybody else in this social networking trend. However, Twitter is much different than Facebook or even LinkedIn. It’s more of a barbecue-type setting between professionals. Look, I didn’t believe it either, that was until I secured a very desirable internship in my field last summer because of Twitter. So how do you use Twitter to progress professionally? Simple, begin with these four basic steps, and expand accordingly. (more…)

Now that Twitter has finally unveiled how they plan to make money, everyone should start rethinking how to also make money on Twitter. In the beginning all the buzz was about how to get followers and the approach was to get anyone with a pulse to start following you on Twitter.

I started out in the real estate profession and always loved the concept of building equity from property value. This is likely why I became interested in Twitter and influence of Tweet value. Not to mention the financial industry booms and busts totally shattered my real estate business model. (more…)

One of the most important factors to being a good Twitter user is to be personable. This fact has sparked an argument that suggests personality lacks to those with more than one twitter profile. Why would you want more than one twitter profile and is this OK? Multiple profiles should be used to interact with multiple audiences, and yes, it’s OK. (more…)

I started a new business Twitter account and acquired 350 relevant followers in one month being relatively unknown and without spamming.

Most companies have joined Twitter by now but there are a few that have lagged behind. If you’re a part of this group (as my company was), it can be really intimidating to jump into the social media scene when your competitors already have established accounts with hundreds (or thousands) of followers. I used these techniques to jump my new account from 0 to 350 followers in one month, bypassing the awkward infancy period of a new Twitter account almost entirely. (more…)

[Hey everyone - our submission form has been acting up, so if you have submitted a guest post and have had troubles, please email it to me at lara@twitip.com - Thanks!]

Today’s post comes from Jenni Izzo, a Drexel University graduate turned PR Account Coordinator with a social media obsession. You can follow Jenni at @jenniizzo.

Whether large or small, Twitter can enhance your event in a number of ways. Take a hint from MTV, who recently used a live Twitter Tracker for their 2010 Movie Awards. They encouraged those in the audience, as well as those at home, to get in on the action by tweeting their thoughts, reactions and questions. Throughout the night, tweets containing “MTV” hit over 400 per minute. But, even if you aren’t planning a star-studded event, you can still use the following tips to create a tweet-worthy event. (more…)

When I start reviewing Twitter accounts it can quite often be the case that businesses who aren’t used to working in the social media environment are using Twitter as just another outreach to their marketing content. You can tell these accounts as generally all they contain are updates generated by the feed from their news page or if they have one, their blog. (more…)

Define Your Purpose

Before you go changing anything around on your twitter profile to make it more professional you must decide what the purpose of the account is.

Is your purpose to connect with friends and family?
Is your purpose to share important updates to customers of your store or online business?
Is your purpose to attract potential clients and to give them an understanding of why they should choose your product or service?

If your purpose is only to connect with friends and family then you don’t really need to have a professional presence in my opinion.

But if your purpose is business related then the following steps will help you create a professional presence on twitter.

Sometimes people will have a personal and a business-related purpose for using twitter. In those cases I recommend having a personal twitter account and a separate business related account on twitter. (more…)

By Nathan Hangen of Making It Social. Follow him @nhangen.

If you don’t know what you are doing, measuring your brand online is like sticking a finger in the air and trying to gauge the direction of the wind. It just isn’t as easy as it looks. However, once you understand the tools required to make it happen, brand monitoring becomes 2nd nature. The trick then, is knowing what to monitor and how to do it.

In the past, people relied on Google alerts to send notifications of brand mentions, which usually came in the form of links. Although this is a great way to measure trackbacks and general sentiment, I don’t feel that it offers a complete picture. Not only that, but the results are delayed, meaning that if you get trashed on a forum or in a blog post, then you won’t be able to react until it’s too late. This is why Twitter is changing the way the game is played.

With Twitter, you can track your brand mentions in real time, using a variety of excellent tools. You can track via keyword or hashtag along with the standard mention/RT tracking on the homepage. If you have Twitter integrated onto your blog, then you can add even more firepower to your arsenal by using Tweetbacks and RT’s as comments, which might flesh out an otherwise empty post footer.

The beauty of Twitter tracking tools is that they tell a much greater story than Google does.
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