Twitip

Have you ever been at a concert and wondered what the rest of the audience is thinking? Or been at a presentation and had a good point to add? Or at a nightclub and wanted to request a song but not deal with the security surrounding the DJ? Well, there’s a great way to do all this and more.

Connecting Twitter to TVs or projecting it on a screen at your events will add a whole new level of audience participation. Plus, you can grow your list of followers at every event. Creating a live Twitter feed to aggregate tweets sent to users, from users, or including keywords or hashtags can be quite a task.

You can run a real-time search using TweetDeck but it isn’t really optimized for screen and your audience will be squinting.

You can try to build your own Twitter feed widget but it’s a pretty daunting task involving JQuery, JavaScripting, CSS and HTML knowledge.

There’s an easier way. StreamTwitter is a little script designed for streaming tweets in real-time to any video source. Just open the script, change your search term, switch the graphics to be your own (optional) and connect your laptop to your video source. It’s optimized for TV screen resolution and looks amazing. It updates automatically with beautiful jQuery sliding effects. It can filter out bad words if desired. It is the easiest and best way to have a live Twitter feed streaming tweets including your desired search term at your events. It also comes with easy-to-follow instructions and 3 months of support if you have any questions.

If you’ve got experience with StreamTwitter, or any questions, please feel free to share in the comments!

Twitter #hashtag in Hebrew

It as occurred to me that Twitter has no support for non-Latin hashtags. However some people use them anyway, so I wrote this Greasemonkey script that adds that support. It should work with any language, highlighting them and adding a search link.

I hope in the upcoming days also to add support for the ‘more’ button, making it an integral part of twitter usage. Download it here.

I started a new business Twitter account and acquired 350 relevant followers in one month being relatively unknown and without spamming.

Most companies have joined Twitter by now but there are a few that have lagged behind. If you’re a part of this group (as my company was), it can be really intimidating to jump into the social media scene when your competitors already have established accounts with hundreds (or thousands) of followers. I used these techniques to jump my new account from 0 to 350 followers in one month, bypassing the awkward infancy period of a new Twitter account almost entirely. (more…)

We’re in a new age now. As social media networks, particularly Twitter, become adopted by the mainstream media and corporate marketing firms, we’re seeing an evolution in the way that products are launched. Some might say that this is nothing new, that marketing has always been about capturing the current buzz machines and playing them to your needs, but I disagree.

The difference between marketing methods of old and social media marketing is that customers have a say. The success of a social media campaign is dependent not upon how much money is spent, but upon the people being marketed to. If the message works and they like the product, the masses will Tweet it to the rest of the masses. If it doesn’t, the campaign might not even get past the initial push, and will likely spiral into oblivion. (more…)

When I first started using Twitter earlier in the year, I didn’t really understand #hashtags. As a result, I didn’t utilize them. However, I’ve now started using at least one hashtag in all my tweets and my Twitter experience has improved drastically as a result.

Hashtags as Keywords

One simple way of thinking of hashtags is as keyword tags that help label your tweets. If you use a blogging platform like WordPress or social media sites like Flickr, you’re probably already familiar with the idea of using keywords to help tag your blog posts or photos. Keyword tags allow people to more easily find related content of interest. This is EXACTLY why you want to use hashtags — more people are likely to find your Twitter account as a result. (more…)

By Nathan Hangen of Making It Social. Follow him @nhangen.

If you don’t know what you are doing, measuring your brand online is like sticking a finger in the air and trying to gauge the direction of the wind. It just isn’t as easy as it looks. However, once you understand the tools required to make it happen, brand monitoring becomes 2nd nature. The trick then, is knowing what to monitor and how to do it.

In the past, people relied on Google alerts to send notifications of brand mentions, which usually came in the form of links. Although this is a great way to measure trackbacks and general sentiment, I don’t feel that it offers a complete picture. Not only that, but the results are delayed, meaning that if you get trashed on a forum or in a blog post, then you won’t be able to react until it’s too late. This is why Twitter is changing the way the game is played.

With Twitter, you can track your brand mentions in real time, using a variety of excellent tools. You can track via keyword or hashtag along with the standard mention/RT tracking on the homepage. If you have Twitter integrated onto your blog, then you can add even more firepower to your arsenal by using Tweetbacks and RT’s as comments, which might flesh out an otherwise empty post footer.

The beauty of Twitter tracking tools is that they tell a much greater story than Google does.
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As usual, it’s Sunday here in The States and with the notion of taking things easy, I’ve drawn up a list of some of the things that have found their way into my inbox.

Let me know what you think if you’ve tried any of these tools, and if you have any you’d like to share (or any posts you’ve written on your own blog related to Twitter) please don’t hesitate to let me know about them!

• Twitoria – Many people seem to have re-discovered this one recently, as it’s been mentioned here on TwiTip before. You simply enter in your Twitter username, and select a time frame from the dropdown. You then see the number of people you’re following who haven’t updated their Twitter stream in that time. Fortunately most of the people I follow are regular updaters, but this tool is helpful in trimming down your list if you’re so inclined.
• Tweet4Blood – An interesting concept, for sure. “Using tweet 4 blood you can tweet your blood requests to followers @tweet4blood who are donors. Tweets are also hashtagged city wise for easy finding. You don’t have to login to tweet it from here. But make sure not to spam the community.” Currently seems like it’s mostly used in India, but I can see how it would be easily spread around the world.
• Print Your Twitter – Since Twitter’s archive only goes back so far, using Print Your Twitter allows you to save the history of your Twitter account, favorite hashtags (#topic), and so on, right down to your computer. What were you doing a year ago on Twitter? Find out by checking your own personal archive.
• Followformation – Helps users quickly follow dozens of categorized Twitter users. This tool is meant for Twitter users that would like to make sense out of following. For new Twitter users, this can be especially intimidating. Followformation helps the social media newcomer simplify the first few steps by dividing the top people on Twitter by categories, and automating the entire following process.

By Jeff Hurt of Midcourse Corrections: Views From The Trenches. Follow him @JeffHurt.

Finding your community in Twitter can sometimes be a challenge, especially for Twitter beginners. Social media sites such as Facebook, LinkedIn and NING have flourishing and established communities that are easy to find. Twitter has some growing and thriving communities too but it’s often a best-kept Twitter secret.

Enter #hashtags and Twitter chats.

Twitter chats offer an effective way to meet people with similar interests and share insights into specific topic. Currently there are more than 35 weekly scheduled Twitter chats on certain days and times with like-minded professionals discussing a variety of questions. Here’s how you can find your Twitter community and participate in a Twitter Chat.

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by Neal Wiser. Follow him @nealwiser

While researching my post FollowFriday; Too Much of a Good Thing? I had the pleasure to interview Micah Baldwin (@micah), VP and Lead Evangelist for Lijit Networks, a Boulder, CO startup and the “father” of FollowFridays (check out Micah’s blog, Learn to Duck).

I was originally hoping just to get some insights and maybe a few quick “sound bites” about FollowFridays for the post, but Micah was so open and accommodating that I decided to include the entire content of the interview which offers some nice insight into FollowFriday.

Thank You, Micah.

The Interview

Neal Wiser: How do you feel about the response to FollowFriday?

Micah Baldwin: I think the response is great. More than I, personally ever expected. After all, no hash tag on twitter has ever lasted as long (It started January 16, and we are now into the fourth month!). Plus, I am not a big influencer on Twitter, nor do I have tons and tons of followers. All of that adds up to something that would have been funny for a couple of hours.

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by Neal Wiser. Follow him @nealwiser

FollowFriday is a wonderful way to get introduced to new people. Unfortunately, its benefits are being undermined. If you’ve experienced problems on FollowFridays, read on…

Follow Friday (#followfriday) was started by Micah Baldwin (@micah) in January 2009 as a way for Twitter users to recommend people who they enjoy following to their own followers. As is typical of good Social Media memes, FollowFriday immediately went “viral” and became a global phenomenon.

I personally love the idea of FollowFriday. It is a testament to the true spirit of Social Media; people using its various tools to connect with (or in this case, to recommend) other people. Unfortunately, through naiveté, simple ignorance and/or intentional abuse, FollowFriday may be on the verge of becoming more of a nuisance then a benefit.

“The best-laid Tweets of mice and men often go awry”*

From humble beginnings in a single tweet by Micah, FollowFriday has become a surprising phenomenon. “All I did was send the first tweet,” said Micah in an interview with this author, “It was from there that things took on a life of their own.”
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