Broadcasting or Conversing on Twitter? Sonny Gill shares with us some tips on how to have Conversations rather than be a Broadcaster.
So you want to join the Twitter. You think of a cool username, sign up and get excited at the thought that you have complete freedom (140 characters worth) to tweet about whatever you want. You seek out the most popular Twitterers and start following them along with hundreds of others. How simple, you think. Now, the time has come for your first tweet:
“Hey all! Check out my blog www.pleasereadmyblognow.com!â€
Hmm, no responses and not many people following you back. Let’s try that again:
“Glad to finally be on Twitter all. Leave some love on my latest post!â€
Ok, we get it – it’s about you. Unfortunately, other people aren’t as accepting to your philosophy and won’t listen to you. Why, you ask? It’s because you’ve become a broadcaster – someone who constantly tweets about themselves and their blog/site. You fail to get involved with the community and end up providing little to no value to your network.
Wait – don’t give up on Twitter already because no one is listening to the broadcaster in you. As with any network, group or forum, there are always basic cultural mores to understand that’ll help you become a better communicator. Twitter has a few of its own that will help your experience:
