How many followers do you think are enough?
I realize this might sound crazy, but I think if you can answer that simple question above then you can use Twitter more effectively.
Let’s face it; using Twitter by yourself is about as constructive as poking yourself in the eye.
People like Darren, Chris Brogan, Brian Clark, and many others have large influential ‘Twitter villages’ at their disposal. I am by no means suggesting that we all need 10,000 to 30,000 followers, but for those of us who want to use Twitter as a ‘tool,’ I feel the ‘How many followers‘ question is an important one to ask. Particularly, as you shape your goals and overall social media plan.
To be sure, as you can see from the answers below, Twitter has many meanings to many people and we all have different viewpoints on how and WHY we use this application.
When I personally answer the ‘How many follower question,’ I’m not quite certain where the heck the number 5000 comes from, but that’s what is in my head – - I am shooting for 5000 followers.
Initially I think the thought came after reading the Kevin Kelly’s article 1,000 True Fans, which defines the following premise:
A creator, such as an artist, musician, photographer, craftsperson, performer, animator, designer, videomaker, or author – in other words, anyone producing works of art – needs to acquire only 1,000 True Fans to make a living.
A True Fan is defined as someone who will purchase anything and everything you produce.
Of course, Twitter followers are not fans, but following someone (or being followed) can help to create the preliminary stages of a connection.
Why I’m Shooting for 5000
Before you think I am some egotistical jerk for aiming for 5000 followers, please let me explain.
I have been a traveler and expat for over fifteen years and have always truly enjoyed meeting and networking with new people. Additionally, I run a tourism related business that relies upon a constant stream of new customers to help me stay open. However, the primary reason I would like to increase my follower base is because I am co-founder of the nonprofit, Train for Humanity, which raises awareness and funds for orphans and refugees (affected by genocide) and relies solely on social media for promotion.
When I first started using Twitter my main objectives were to:
- be helpful
- network (engage in conversation)
- support social causes
- occasionally promote my work
Because only a small fraction of followers on any given day will respond to ‘Tweets,’ for me, I feel, that having a larger number of followers can help to get the word out about Train for Humanity. And it better situates me to assist others with my latest passion, which is to help small businesses to understand social media.
Why this question if important for YOU
I think if you ask yourself, how many followers are enough? The resulting answer can help you to discern why you are using Twitter and what you hope to gain from it.
For example, if you only want to interact with friends, family and possibly a few additional people then you might not really care about or want that many followers.
However, if you like to network or rely on connections for your job or business, then you might like to have many followers.
Now for the million dollar question: How many followers are enough for you 100, 500, 10,000…?